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[personal profile] venta
I'm quite a fan of Promod for online clothes shopping (although, like most clothing retailers, they sell some ghastly stuff as well).

Today in Promod's 'Romantic Boutique' section I learned that their delicate colours "will sublime my skin".

Ow!

Date: 2010-01-26 02:53 pm (UTC)
ext_8151: (moffedille)
From: [identity profile] ylla.livejournal.com
Ouch!

Possibly they meant
To transmute into something higher, nobler, or more excellent
but there are surely better ways of saying it :)

Date: 2010-01-26 03:04 pm (UTC)
From: [identity profile] venta.livejournal.com
Promod is a French company, and their clothing descriptions often show signs of having been translated by someone without much knowledge of the English used by the fashion industry.

I think an English sentence which read "make your skin sublime" could be interpreted in either way, so possible the French copy made sense, but has been translated by someone without knowledge of the finer points of the use of 'sublime' as a verb.

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