Aug. 4th, 2004

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This morning on the way to work it appeared to be Weird Roadworks Day.

How weird? )

This morning, while constructing my morning toast-and-evil, I paused to read the advert on the lid of this week's I Can't Believe Some People Can't Believe It's Not Butter product. The prize they're offering is "a year's salary", capped at £20,000. If you can produce a pay slip, they'll match your salary up to that value. If you can't, you get £15,000.

So, basically, if you're earning a good salary, they'll give you lots of money. If you're not, they'll give you less. To them that hath shall much be given.

Does it strike anyone else as a rather bizarre offer ? The only reason I can imagine they've done it is so they can use the very weak "bread head" slogan, thus in some way tying it in to butter.

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